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Kick Ass (Dark Roast) Whole Bean
Kicking Horse's bold, smoky organic dark roast: chocolate malt, molasses and licorice from Fairtrade co-op beans.

Peet's all-time best seller: a full-bodied, earthy-spicy dark roast of Latin American and Indo-Pacific beans.
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Last reviewed October 17, 2026 by the Coffee Reviews editors · How we score
Peet's all-time best seller: a full-bodied, earthy-spicy dark roast of Latin American and Indo-Pacific beans.
Major Dickason's is Peet's signature dark-roast blend of washed and wet-hulled coffees from the Americas and the Indo-Pacific, which Peet's calls its all-time best seller. Peet's rates it 75/100 for roast, 56/100 for brightness and 75/100 for body, with an earthy, spicy profile. It is a Costco and grocery-store favorite for dark-roast drinkers; a 2025 Reddit thread complains about broken beans and slipping quality since the Keurig Dr Pepper deal.
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What we like
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Flavor profile
In the roaster’s words
“Flavor profile: Earth, Spice. 'A bold blend of the finest Latin American and Indo-pacific beans… Darkly roasted and deeply loved.'”
How it scored
Cup score out of 10, weighted across five factors.
A rich, full-bodied dark roast that home baristas call versatile in milk drinks, though lighter-roast fans find it bitter and one-dimensional.
Peet's says it hand-roasts Monday to Friday and seals bags immediately, but 2025 Reddit threads report bags of broken beans and declining consistency.
About $0.73 per 15 g cup at Peet's $21.95 per pound list price, and warehouse-club bags are a common cheaper route.
Regions (Americas, Indo-Pacific) and processes are listed, but no countries, farms, prices or certifications for this blend.
A perennial Costco and grocery favorite with strong Reddit goodwill, tempered by recent quality complaints.
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What people are saying
Verbatim from Reddit, forums and long-term owner write-ups — linked so you can read the full thread.
“I’m usually a darker-roast person, so my go-tos from Costco are Mayorga Cubano and Peet’s Major Dickason’s.”
“If your local Costco sells it, the Peet’s Major Dickason’s Blend is pretty good.”
“…if you like really full-body, something like Major Dickason's Blend from Peet's (Peet's uses commodity beans but they are pretty good if you get them freshly roasted).”
“I used to like Major Dickason's blend but the last time I got a bag, it was all broken pieces like when you purchase Dunkin's excuse for coffee beans.”
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FAQ
Peet's says the blend was suggested by loyal customer Key Dickason and perfected by Alfred Peet. It has since become Peet's all-time best seller.
Peet's sells it as a dark roast and rates it 75 out of 100 on its roast scale, with brightness at 56 and body at 75.
Peet's offers it ground for espresso, and Reddit home baristas report it is easy to dial in for milk drinks. Expect a bold, low-brightness shot rather than a fruity one.
Alternatives

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Kicking Horse's bold, smoky organic dark roast: chocolate malt, molasses and licorice from Fairtrade co-op beans.

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La Colombe Coffee Roasters
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Stumptown Coffee Roasters
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