Skip to content

Naoki Matcha Superior Blend Matcha edges out Golde Pure Matcha, 7.7 to 6.7. It wins on flavor & cup quality, quality & freshness, value, while the Pure Matcha is stronger on sourcing & transparency.

Flavor

How they taste.

Golde Pure Matcha

FruityFloralSweetNutty & CocoaSpiceRoastedGreen & EarthyFermentedCreamyBerryStone FruitCitrusTropicalOrchard & VineDried FruitBlossomTea-likeBrown SugarCaramelizedVanilla & ConfectionNuttyCocoaWarm SpicePungentToast & GrainSmoky & DeepVegetal & UmamiHerbalEarthy & WoodyWineyBoozyFermentedDairy & ButteryBlackberryRaspberryBlueberryStrawberryBlackcurrantCranberryPeachApricotCherryPlumNectarineLemonLimeOrangeGrapefruitTangerineBergamotMangoPineapplePassion FruitPapayaLycheeGuavaGreen AppleRed ApplePearWhite GrapeRed GrapeMelonRaisinPruneFigDateJasmineRoseOrange BlossomHoneysuckleLavenderElderflowerBlack TeaEarl GreyChamomileHibiscusOolongBrown SugarMolassesMaple SyrupPanelaCaramelToffeeButterscotchHoneyVanillaMarshmallowNougatMarzipanCotton CandyAlmondHazelnutPeanutWalnutPecanPistachioCoconutMilk ChocolateDark ChocolateCocoa PowderCacao NibBrownieCinnamonCloveNutmegCardamomStar AniseGingerBlack PepperLicoriceToastMaltGraham CrackerBiscuitCerealSmokyTobaccoRoastyBurnt SugarUmamiFresh GrassSeaweedSweet PeaSpinachMintSageBasilLemongrassEarthyMushroomCedarForest FloorRed WineWhite WinePortWhiskeyRumBrandyFermented FruitKombuchaYogurtButterSweet CreamCondensed MilkOat MilkFruityFloralSweetSpiceRoastedCreamy

Naoki Matcha Superior Blend Matcha

FruityFloralSweetNutty & CocoaSpiceRoastedGreen & EarthyFermentedCreamyBerryStone FruitCitrusTropicalOrchard & VineDried FruitBlossomTea-likeBrown SugarCaramelizedVanilla & ConfectionNuttyCocoaWarm SpicePungentToast & GrainSmoky & DeepVegetal & UmamiHerbalEarthy & WoodyWineyBoozyFermentedDairy & ButteryBlackberryRaspberryBlueberryStrawberryBlackcurrantCranberryPeachApricotCherryPlumNectarineLemonLimeOrangeGrapefruitTangerineBergamotMangoPineapplePassion FruitPapayaLycheeGuavaGreen AppleRed ApplePearWhite GrapeRed GrapeMelonRaisinPruneFigDateJasmineRoseOrange BlossomHoneysuckleLavenderElderflowerBlack TeaEarl GreyChamomileHibiscusOolongBrown SugarMolassesMaple SyrupPanelaCaramelToffeeButterscotchHoneyVanillaMarshmallowNougatMarzipanCotton CandyAlmondHazelnutPeanutWalnutPecanPistachioCoconutMilk ChocolateDark ChocolateCocoa PowderCacao NibBrownieCinnamonCloveNutmegCardamomStar AniseGingerBlack PepperLicoriceToastMaltGraham CrackerBiscuitCerealSmokyTobaccoRoastyBurnt SugarUmamiFresh GrassSeaweedSweet PeaSpinachMintSageBasilLemongrassEarthyMushroomCedarForest FloorRed WineWhite WinePortWhiskeyRumBrandyFermented FruitKombuchaYogurtButterSweet CreamCondensed MilkOat MilkFruityFloralSweetSpiceRoastedCreamy

Side by side

Every detail, compared.

We may earn a commission when you buy through links on this page. It never affects our scores or what we recommend. How we make money

Coffee Reviews score
6.7Fair
7.7Good
Flavor & cup quality30% of score
6.6
7.4
Quality & freshness20% of score
7.4
7.6
Value20% of score
5.6
8.6
Sourcing & transparency15% of score
7.6
6.8
Community love15% of score
6.6
7.8
Community
No ratings yet
No ratings yet
Price per serving
$3.90 / serving$39.00 / 30 g tin
$1.25 / serving$24.99 / 1.4 oz (40 g) tin
Flavor fingerprint
  • Fresh Grass
  • Umami
  • Fresh Grass
  • Walnut
Roast / grade
Ceremonial
Ceremonial
Origin
Uji, Kyoto, Japan (family-run producer)
Uji, Kyoto, Japan
Process
—
—
Format
Powder
Powder
Caffeine
—
—
Brew methods
Lattes & milk drinks, Iced / over ice, Whisked (matcha)
Whisked (matcha), Lattes & milk drinks, Iced / over ice
Certifications
Radiation tested, Heavy-metal tested, Vegan
—
Video reviews
Best for
  • • Wellness shoppers who value testing claims
  • • Sweetened or milky lattes
  • • First-time matcha drinkers
  • • Everyday lattes on a budget
Strengths
  • Certified radiation-free and heavy-metal-free, per Golde
  • Stone-milled in Uji by a family-run producer
  • About 60 mg caffeine per serving, per Golde
  • About $1.25 per 2 g serving for first-harvest Uji matcha
  • Mild, low-bitterness profile that suits beginners and lattes
  • Very fine powder that whisks easily without clumps
Watch-outs
  • About $2.60 per 2 g, high for a latte-focused matcha
  • Creators report a bitter aftertaste
  • Experienced drinkers find it basic, astringent or bitter as straight usucha
  • Color can lean yellow-green next to pricier ceremonials

FAQ

Quick answers.

Which is better, Pure Matcha or Superior Blend Matcha?

Naoki Matcha Superior Blend Matcha edges out Golde Pure Matcha, 7.7 to 6.7. It wins on flavor & cup quality, quality & freshness, value, while the Pure Matcha is stronger on sourcing & transparency.

Which costs less per cup?

Golde Pure Matcha works out to about $3.90 / serving and Naoki Matcha Superior Blend Matcha to about $1.25 / serving, based on typical retail prices when we last checked.

How do you score them?

Both are scored on the same five-factor rubric — weighted for flavor or performance, quality, value, sourcing or build, and community sentiment — using public specs, verified creator reviews and community consensus.